Bruut Productions

WHAT WE CAN DO FOR YOU

We help you to embrace the digital world and let your business benefit from it.

Get in contact and let us inspire you.

Contact us - info@bruutproductions.com

Strategy

STRATEGY & IMPLEMENTATIONS
Bruut has got you covered for all your media strategies.
From content to digital strategies, from broadcast to transformation strategies: we have all the strategic skills and knowledge to make it really work in practice.

Ad interim

AD INTERIM EXECUTIVES
Need an ad interim media expert or executive? Our professionals are analytical, creative and inspiring personalities with a forward-looking, can-do mentality. With proven success at key positions in the global media industry.

Formats

FORMATS
We develop formats for all media. For example: Iamsterdam Today (AT5), Mister Bard, NBA talk show, BruteBeats and YourDailyMetal.

Quickscan

QUICKSCAN & 2nd OPINION
Need some media advice? Need a Quickscan so you can make your transformation really work? Need a 2nd opinion on your digital strategy? Let’s get in touch.

Our Founder

For more than 20 years Edwin Valent has worked, mainly as senior executive, for leading media and broadcasting companies like MTV, Talpa, Publicis, VARA, VPRO and SBS Broadcasting. In 2007 he created his own media strategy: The Full Media Strategy®. A strategy with big impact both nationally as internationally. Since 2013 Valent is the driving force behind Bruut Productions and Bruut Radio where he, together with all the Bruut experts, combines his skills and experiences to offer his clients the best media solutions.

Besides all the work for Bruut Productions, Edwin Valent also:
– writes articles and columns for Broadcast Magazine (see recent articles on the right)
– gives keynotes speeches via Speakers Academy
– initiates several side projects like YourDailyMetal, BruteBeats, sport and NFT projects

Back in the days Valent also wrote about culture, art, digital and music for magazines and platforms like:
– NL20 (example: streetart article – 2005)
– Music columns for Soeps (example: muzieknood – 2003) and 3voor12 (2004-2007)
– Radio columns for NPO Radio 1 and NPO Radio 2 about digital innovation (2007-2011)

Broadcast Magazine publications:

OUR CLIENTS & CASES

Strategy & Implementations

NPO: crossnavigation strategy
NFGD: content strategy
Helden Magazine: business strategy
NPO: OTT 2022 strategy for NPO Start
24i: from event marketing to digital marketing. Quickscan, strategy & implementation (supervisor).
Dutch Basketball League: Digital strategy & implementation
Viacom/MTV: esport advisor
Trust: retail to online strategy together with KPMG (including implementation)
Trust Gaming: marketing strategy and implementation
Q-Dance (ID&T): ID-strategy and implementation
DutchChannels: OTT-strategy
NPO Radio4: contentstrategy and implementation
NPO: youth strategy
AT5: from TV-brand to newsbrand strategy and implementation
Radio538 (Talpa): Digital, ID & Data strategy and implementation
WNL: ledenwervingscampagne
NH: from TV-brand to newsbrand strategy and implementation

and more…

Ad interim executive

Executive positions:
NPO 3FM – a.i. Channel Manager
Trust – a.i. Marketing Officer
Q-DANCE – a.i. Digital Officer (with All4Media)
Radio538 – a.i. Digital Officer
NPO Serious Request 2017 – a.i. CEO
AT5 – a.i. Digital Officer
NH – a.i. Digital Officer

and more…

Formats

BRUUT formats (co)developement:
The F-Cup – esports tv format: format rights
YourDailyMetal – format rights
Shape – De Corona Keukencast: advisor
DutchChannels – advisor
NOIR – advisor
BruteBeats (with Vinson/Triple) – OTT solution out of the box
NBA Show (with Southfields) – format rights
22tracks: advisor
Iamsterdam (with AT5 & Holland Casino) – format developement
Mister Bard: 24/7 tv-format situated in a hotel in Amsterdam